Tuesday, June 30, 2015

Lookalikes #36: Three and Cadbury's purple creature adverts

Cadbury's Discover the Joy of Puddles and Three's When Stuff Sucks

I've written before about similar films coming out at the same time, and the same can happen with adverts: I've noticed recently there are a bunch of print ads out with images of maps of the UK made out of objects – one is for Heathrow and the other for John Lewis. Anyway, today's lookalikes are two adverts I saw at the cinema, almost back to back, and assumed it was for the same product: both begin with purple soft toys, alone, dejected and rejected in the rain. After numerous setbacks, things start to look better for both purple creatures – and the sun comes out. But no, it was for two different products entirely – chocolate and phones.

All the trillions of elements and billions of years in the universe combine for these two ads to come out playing at the same time in a cinema in Peckham in The Year Of Our Lord 2015, and for people like me to mix them up. They are both also completely over the top, irrelevant to the product, annoying, pointless and rubbish.

Watch the Cadbury's Discover the Joy of Puddles and Three's When Stuff Sucks.

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